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It’s easy to see why – there are approximately 1.5 billion online active users per month for personal and business meetings.
As a result, major companies are taking a cue from these trends and incorporating video into their websites and customer experience.
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But make no mistake – it’s not tech giant Apple behind this new i Message -based app. Giuseppe Stuto, 27, Frank Iudiciani, 23, and Kevin Flynn, 32, are the three co-founders behind the hot new live group video chat app, Fam. 5, it has already been downloaded more than 1 million times and has received hundreds of thousands social media mentions, Stuto says. 2 spot under “Top Free Apps” in Apple’s i Message App Store.
(For an explainer on the i Message App Store, read this.) Fam is a big deal because users don’t have to venture outside of i Message, Apple’s instant messaging service.
Right now, video chat for companies is largely an untapped resource.
Before video marketing, video chat was used to share information through the Internet for both personal reasons, such as talking with relatives and friends, and business purposes, such as conference calls.